SEOSummary

Protecting Your Brand From Dead Affiliate Links

December 9th, 2009
Direct linking is the practice where an affiliate buys paid search advertising using your URL as the display URL in an ad, yet actually linking from the ad to the affiliate’s own landing page. These links will often go through multiple levels of redirects before finally landing on your web site. The redirects may contain cookies for other brand holders (a practice known as “cookie stuffing“—often generating revenue for the person doing the cookie stuffing).
http://searchengineland.com/protect-your-brand-from-dead-affiliate-links-31255

Direct linking is the practice where an affiliate buys paid search advertising using your URL as the display URL in an ad, yet actually linking from the ad to the affiliate’s own landing page. These links will often go through multiple levels of redirects before finally landing on your web site. The redirects may contain cookies for other brand holders (a practice known as “cookie stuffing“—often generating revenue for the person doing the cookie stuffing).

http://searchengineland.com/protect-your-brand-from-dead-affiliate-links-31255

One Response

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